The task was to give the brand a re-fresh utilizing the ingredients featured in the products and placed against a popping colorful background and realistic environment.

The ask was to provide each product with its own visual that can stand alone and be used for banner ads, websites, and social media.  This included a rendered version of the product in a real life environment (such as a bathroom), and a top down visual (also rendered in 3D) retouched with its ingredients or family line of other products.

Each ingredient on the top down shots had to be hand silhoetted and masked in photoshop, and each bottle or tube or box was modeled, rendered and composited into the scene.  Each bathroom shot was constructed fully in 3D space, rendered and retouched.